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Building Trust with Clients: The Simple Question Technique

Just wanted to drop you a little ‘nugget’ of the week from my sales arsenal.  

I want to share with you 2 open ended questions that I love asking my clients or potential clients. They are simple questions that build trust and really set you off on the best foot and prepare you for a great relationship. 

This can be done with existing clients or in the discovery phase. 

I want you to ask them about their previous experience with working with anyone that did something similar to you. For example, if you are a coach you would say: 

“When working with a coach in the past, what were some of the things you like about working with them?” 

Try and  open them up by saying ‘tell me more about that’ and you’ll be able to find a lot about how they like to be worked with. Follow it up by: 

“What are some things you disliked about working with them?” 

This will help you stay ahead of things...

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