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Increase your sales using these 6 levers

 

Got some good stuff in here so make sure to read to the bottom, but first…. 

Last week I shared how I created a 6-figure income that I only spend 10 hours per week on utilizing courses (leverage time), micro steps (15 to 60-minute increments per day) and LinkedIn (source of traffic). 

This week I wanted to share with you some of the top reasons ‘why people buy’ so that you can start connecting your messaging with your offers, and how to integrate into your messaging. 

Of course, there are other reasons why people buy but these are the ones that I focus on most and create good sales levers.  

Here they are:  

  •  To make money. 
  •  To save money. 
  •  To save time.  
  •  To reduce or remove physical or mental pain. 
  •  To raise their social status (gain praise, recognition, build relationships). 
  •  To reduce effort/work.  

Are the offers that you are...

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How to create a 6 figure income in less than 10 hours per week

In this blog I’m going to share how I built a 6 figure business that takes me 10 hours or less per week to run. It's not a gimmick, and it didn't happen overnight, but it did happen in 2 years with small and consistent action steps. 

Here’s the thing: I have a full-time sales role, a podcast, 3 kids, sleep 8 hours a day and also need my ‘me time’. That doesn’t leave me with much more time to run a business does it? 

So, I MUST do this in 10 hours or less per week or it won’t get done! 

Alright, let’s dive into how to create a 6-figure income stream!   

If someone were to ask me what would the perfect business consist of, I would tell them it needed to be portable (something you can run from anywhere and sold to anywhere), scalable (able to nimbly grow), doesn’t require employees, complex equipment of inventory that you had to ship, and something that was unique to me...

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How I almost missed out on $30k

Last week I shared an email on my newsletter about how I almost caved into self-doubt when it came to launching my last edition of my Leveraging LinkedIn course.

had a successful 1st launch but there was a lot of resistance for me to do it again and so many months went by where I did nothing.  

I avoided taking action & let things get in the way. 

But I knew that since I was feeling that resistance, I needed to do it, and to do it regardless of the outcome.  

I needed to learn the skill of launching a course, because I knew the power of community and being able to impact people on more than just a 1x1 basis. 

I also knew this:  

Building a knowledge-based offer is the PERFECT business. 

  • It can be run remotely from anywhere in the world. 
  • It does not require any degrees or certifications
  • It can be built while you have a job and kids (I have 3 of em)
  • It has minimal overhead costs
  • It requires no physical products...
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How I'm Getting A Free Car (For My Wife) And You Can Too

FREE CAR ANYONE?

I remember reading a book a long time ago from Rob Kiyosaki, the author of Rich Dad Poor Dad, and he said: 

“If I want to buy a new Ferrari, then I don’t go work for the money or take it out of my savings, I create an asset that pays for the Ferrari.” 

The point he was referring to, was to not trade time for money but use your mindset an asset that in turn creates money. 

I am not at the point where I’ve created an asset just to pay for a Ferrari, but I am at the point where I can replace my wife’s 2010 Toyota Rav4 with her dream car….and do it without trading my time for it. 

In my Audio Masterclass 9 Ways To Monetize LinkedIn in 2022; one of the 9 ways I mention is making money from ‘affiliate’ commissions by referring products or services that you LOVE. 

One of my favorite apps to recommend to coaches and course creators, is Kajabi.  

With Kajabi...

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