Today on the Mindset Hackers Podcast it's time to drop some major heat with one of the most impressive entrepreneurs that I know, Ammar Assad.

Ammar owns 2 rental car franchises and learned how to 'detach' from his businesses and hire the right managers to allow those to function independently, they started business coaching to help others do the same.

Ammar is a leader within a top sales and coaching organization who helps other coaches go from average to elite. He has also been a pivotal colleague in my own entrepreneurial journey and a great friend as well.

Before we started recording, I asked Ammar what was one topic that he was excited to jam about and he said 'Taking Action', which was EXACTLY what I was wanting to talk about.

As you know, I often talk about the formula for success being this equation "Knowledge + Action - Overthink = Massive Results".

When you dissect any journey, and you use this formula, you can find out where the breakdown is: you are lacking the skills...

Are you thinking "Simon, why the hell are you saying that coaching is a waste of money? Don't you support coaches and don't you coach"?

I didn't say that coaching was a waste of money. 

I said spending money on coaching was a waste of money. 

The definition of spending is: to use up, to consume wastefully, to squander. 

Unfortunately the truth is a lot of people look at hiring a coach as spending, and even worse, they act like it. 

They say that only 3% of digital courses (without a live component) are completed.

Far too few people even give themselves the gift of coaching or learning after they leave school.

Then there are those that do decide to further their knowledge and buy a course but either don't finish (gain the knowledge) or don't take action with the knowledge in order to gain results. 

The equation for massive success is: knowledge + action - overthink = incredible results. 

There are a few people, the elite, who INVEST in coaching. 

...

On this episode of Mindset Hackers we talk about the only 2 things that you need to succeed in sales, business, entrepreneurship or any other professional pursuit.

Before we start, I'd like to share my 4 mindset mantras that I say to myself every single day:

Affirmation #1 - If they can do it, so can I.

Affirmation #2 - I can figure this out.

Affirmation #3 - I can go harder.

Affirmation #4 - I will do whatever it takes.

Those four mindset mantras are painted above my shower so that every morning, above my cold shower, I see those as I embrace the cold. I thump my chest and I say those out loud and I prime my day to crush it with the momentum of a freight train. Then I start my day.

Now back to the 2 things you need for success:

Knowledge & Action.

Simple right? Not so much. It takes a strong person to seek out knowledge because as soon as you do, then the excuses start showing up in your mindset.

We allow ourselves to believe that these are real limitations, but they are not,...

Want to know all the ways you can create income with your knowledge?

Confused about how to start and create income sources?

Well,
If you know 20% or more than the average person on a specific topic, you have the ability to create streams of income from that knowledge.

What are you waiting for? Grab a pen and paper! Start listing down all your abilities.

Some Ideas Include:

Workshops
A mastermind group
Membership group (paid community)
Paid newsletters
Paid podcasts (new trend that is emerging)
Challenges (3-5 day works the best)
Group Coaching
Digital Course
Mini Digital Course
One on One Coaching
E-Book
Sponsored Podcast

Here are some other cool things about 'Knowledge Brokering' : 

- You can run it from anywhere in the world.

- Doesn't require a physical product (storage, shipping).

- Can be set up with minimal costs (email, zoom & a FB group is all I used for my first course).

- Doesn't need to be a race to the bottom with margins that can happen with physical...